Revenue Generation & Financial Projects
​NIL COLLECTIVES IMPACT ON ATHLETICS DEPARTMENT GIVING
2022-2023 Grant Project
Nels Popp, Ph.D., The University of North Carolina at Chapel Hill
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Chris Greenwell, Ph.D., The University of Louisville
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Patrick Walsh, Ph.D., Syracuse University
White Paper & Embedded Video Presentation
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NCAA Division I athletics departments have seen an increase in NIL collectives, entities funded by boosters which enable student-athletes to take advantage of NIL opportunities. However, when supporters give to NIL collectives, it could come at the expense of other fundraising efforts-- consequently a substitution effect is observed. In the current study, donors of ACC institutions were surveyed to gauge their opinions towards donating to NIL Collectives and how it might impact their intent to continue to give to athletics departments.
2020-2021 Grant Project
Jeremy Losak, Ph.D., Assistant Professor, Department of Sport Management, Syracuse University
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Samuel Marteka, Undergraduate 4th Year Sport Analytics Major, Syracuse University
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Mackenzie Mangos, Undergraduate 2nd Year Sport Analytics Major, Syracuse University
The Impact of College Conference TV Networks and Television Proliferation on College Football Attendance
Whitepaper & Embedded Video Presentation
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Two key trends have materialized in college football over the past two decades: massive growth in live-game coverage and content and declining in-stadium attendance. This project aims to identify if there is a causal relationship between these trends—are declines in attendance caused by increased access to college sporting events on television? Does television act as a substitute or complement to in-person attendance?